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Orca Labs faced challenges managing market analysis and reporting manually in spreadsheets, which slowed workflow productivity. Therefore, teams struggled to access real-time market insights, organize TAM (Total Addressable Market) and ASP (Average Selling Price) data, and generate structured reports efficiently.
To solve these challenges, iFour developed an intelligent Excel add-in solution named TamLabs. It helps users access market data of multiple companies in real time and improve decision-making.
This Add-in simplified data analysis workflows and powered reporting speed.
Impacts Observed:
Faster Accessibility
Boost Engagement
Better Collab
Faster Insights
Higher Accuracy
Orca Labs is a leading market intelligence and business analytics services provider, helping enterprises with data solutions to access valuable market insights and create analytical reporting for better business decision-making.
Industry: Market Intelligence & Data Analytics
Geography: USA
Why They Came to Us:
The client needed an advanced Excel Add-in for market data analysis that could resolve the following barriers for a smooth workflow:
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Before implementing the Excel Add-in, Orca Labs struggled with manual data management, delayed reporting, and limited visibility into market insights, which affected productivity and decision-making. The client faced the following challenges:
Slow and manual market data analysis workflows
Difficulty generating structured TAM and ASP reports
Limited integration between Excel and backend systems
Challenges in managing subscription-based user access
Lack of centralized reporting and analytics workflows
Difficulty exporting and formatting business intelligence data
The client required a reliable market intelligence Excel Add-in that could improve reporting efficiency and simplify market analysis directly inside Excel.
iFour developed TamLabs, a smart and scalable Excel Add-in that works directly inside Microsoft Excel and connects seamlessly
with the backend platform.
TamLabs Task Pane Integration
TAM & ASP Reporting Solution
Dynamic Report Formatting
Company & Marketplace Insights
Real-Time Data Analysis
Subscription & Account Management
The solution helped teams access and managed market intelligence data directly inside Microsoft Excel. Users could generate TAM and ASP reports faster, access real-time insights, and reduce manual reporting efforts.
With the smart Excel Add-in, Orca Labs improved reporting accuracy, simplified workflows, and created faster analytical experience for enterprise users.
Looking to simplify market intelligence reporting and automate analytical workflows inside Excel?
(Technology Stack & Architecture)
The Excel Add-in for market data analysis helped improve reporting efficiency, simplify data workflows,
and create a smarter analytics experience inside Excel.
iFour Technolab developed a scalable market intelligence Excel Add-in that helped Orca Labs simplify reporting, improve data accessibility, and automate workflows inside Microsoft Excel.
By combining secure authentication, API integrations, automated TAM & ASP reporting, and real-time analytics, TamLabs created a smarter Excel-based market intelligence platform for enterprise users.
The solution now helps teams access market insights faster, improve reporting accuracy, and make confident business decisions.
iFour ensured a smooth rollout with:
We encourage you to contact us with any questions or comments you may have.
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